It is difficult to escape news of the COVID-19 pandemic and it is having a massive impact on the entire economy. This includes marketing, specifically digital marketing, and is making it hard for businesses to stay afloat. Now, one company is stepping up to help marketers during this time of crisis. SEMrush is one of the top companies in the world of visibility management and online marketing. They are a SaaS platform that is trusted by more than a quarter of the companies included in the Fortune 500. Now, SEMrush is providing free access to several of its tools to help marketers make informed decisions during the COVID-19 pandemic. This comes as a bonus to professionals who are looking for help during this challenging time.

Free Tools from SEMrush

Starting in April, SEMrush is going to provide its Social Media Marketing Toolkit to both new and existing users at no cost. The SMM Toolkit is a package of applications that can be used for social media channels. Using this toolkit, marketers will be able to schedule posts on a variety of platforms including Pinterest, Facebook, Twitter, Instagram, and LinkedIn. Furthermore, this tool can also be used to help marketers edit images, helping them strengthen their social media tools. Using this toolkit, marketers can get a closer look at their competition and adjust their strategies accordingly.

The Oppty Tool is Being Provided

Another tool that SEMrush is providing free of charge is called Oppty. This is also being provided to new and existing users. This is a tool that marketers can use to generate leads and prospect potential customers. This solution is important for both marketing agencies and freelancers, helping businesses obtain qualified leads in a variety of areas. Oppty can be used to help marketers increase their return on marketing investments by gathering information on valuable leads that can help convert them into paying customers. SEMrush knows that it is hard for small businesses to stay afloat during the COVID-19 pandemic. These free tools should help them do exactly that.

A Library of Video Courses

Finally, SEMrush is also offering users free access to their library of video courses. These videos cover the fundamentals of digital marketing. These courses are going to be important because they will show people how to get the most out of the free (and premium) tools that SEMrush provides. These classes are taught by leaders throughout the industry and can help people improve their personal skills, helping small businesses grow.

Expanding the World of Digital Marketing

For years, SEMrush has been one of the most trusted names in the world of digital marketing. At a time when most of the world is focused on social distancing, online communities are one way for people to stay in touch. This makes the business environment harder to navigate, making it difficult for marketers to respond appropriately. Now, thanks to these tools from SEMrush, the task should get a little bit easier.