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What Are Google Gallery Ads?

So, it's true -- a picture really is worth a thousand words. This is especially relevant when you're talking digital advertising. Studies have found that images are ten times more likely to garner interaction from online viewers because of the way our brains are wired.... Read More

New SEO Trends You Should Know

When you’re trying to boost your online visibility and grow your business, you should always consider utilizing search engine optimization. Search engine optimization, or SEO, involves placing certain keywords into a site to boost its rankings on Google search. There are many... Read More

SEO 101: The Simple Secret to SEO? E-A-T

E-A-T to Improve Site Rank Over the past few months, Google has rolled out an update for its search engine that has had massive changes to the ranking algorithm. If you follow SEO news, you may be familiar with “E-A-T” but many people have just started catching on since the... Read More

The Power Of Google’s Featured Snippet

Google's featured snippets are powerful weapons in the arsenal of anyone who's trying to be discovered online. If you're unfamiliar with the concept of featured snippets, here's the information you need to start optimizing your online content. What Are Google's Featured... Read More

PPC vs SEO: What’s the Difference?

When you’re planning your digital marketing efforts, there are many different avenues to explore. From website design to SEO and PPC, all of these methods are vital to growing your business and ensuring people find you on the web. But in order to implement the right... Read More

SEO 101

The SEO Basics Welcome to the first post in our blog series, SEO 101. This week we'll cover the fundamentals of search engine optimization and move on to more nuanced topic in the coming weeks. If you have any questions you'd like us to cover, please drop us a line and we'll... Read More